The inspired artist knows where to go and is therefore not an artist for a day, but a devoted artist for life. Not a follower or an opportunist, but an avant-gardist. As an avant-gardist the artist is driven by art and willing to commit his/her life to it. As King Forward Records we are in no way able to “make” artists, nor do we possess the magic to turn commitment into success. We simply do our utmost to support the committed artist by sharing our expertise and network to enhance the artist’s work as a result.